Food and Beverages Research

Market Analysis

Global Cage-Free Eggs Market are considered to provide large number of Health Benefits with its consumption; the market of cage-free eggs is foreseen to be growing at an exponential rate. Cage-free eggs are poultry products produced at specialized poultry wherein the birds are allowed to wander in open. Cage-free poultry has perceived a healthier lifestyle, which ultimately uplifts the nutritional quality of the eggs. Cage-free eggs are found to have numerous health supporting qualities, these qualities have raised its consumption among the population suffering from high cholesterol level in the recent years.  Likewise, raised amount of cage-free poultry products from different food processors and food traders is foreseen to uplift the market growth. Moreover, high consumer demand has encouraged the manufacturers to go for cage-free eggs business over conventional caged eggs.

Cage-free eggs are available in white and brown color. They come in small, medium, large, and other sizes. Cage-free eggs are bigger in size and also contain more yolk content over conventional caged eggs. High amount of omega-3 fatty acid in cage-free eggs marks it a good choice among the consumers, which also promotes a better heart health.

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Major Key Players

Increasing demand for cage-free eggs has stimulated new market players to enter into the global poultry market in order to generate high revenues. The renowned market players are focusing more & more toward R&D in order to improve the quality of their product offerings to sustain their consumer base. The market players are competing in terms of prices and quality to attain consumers’ attention. Additionally, product promotions and high investments on R&D, advertising is among the key strategies followed by the manufacturers to strengthen their business. Strategic business expansions aid the market players to penetrate into the developing economies, and also helps in expanding their business portfolio.

The key players profiled in Cage Free Eggs are Cal-Maine Foods, Inc. (U.S.), Midwest Poultry Services, L.P. (U.S.), Eggland's Best, LLC. (U.S.), Weaver Brothers, Inc. (U.S.), Herbruck Poultry Ranch, Inc. (U.S.), Kuramochi Sangyo Co., Ltd. (Japan), and Lakes Freerange Egg Co., Ltd. (U.K) among many others.

Latest Industry Updates

Sep 2017 Bridor Company has announced its savory Bistro items would be prepared by cage-free eggs. Additionally, the company is showing high inclination towards meeting consumer expectations.

Jul 2017 Felton cage-free egg farm has a business expansion plan for 6,00,000 bird expansions. Also, the company is aiming to expand its cage-free egg business segment in the future years ahead.

Jan 2017 The Hellmann’s company has launched new mayonnaise and mayonnaise dressing products which are exclusively made from cage-free eggs.

Sep 2016 The Kroger Co., has launched a new product line of cage-free eggs. The Kroger brands with cage-free eggs are available at stores.

Market Segments

The global cage free eggs market has been divided into color, size, distribution channel, and region.

Based on Color: White, and Brown

Based on Size: Small, Medium, Large, and Others

Based on Distribution Channel: Store-based, and Non-store based

Based on Region: North America, Europe, Asia Pacific, and ROW

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Regional Analysis

The global Cage-Free Eggs Market is segmented into North America, Europe, Asia Pacific, and Rest of the World (RoW). North American market is expected to show a higher growth over the forecast period 2017-2023. The U.S. and Canada are leading this market and likely to continue dominating over the review period. Furthermore, changing lifestyle and consumption pattern is showing an inclination towards healthy food sources, which is another factor adding fuel to the growth of the North American cage-free eggs market.

The market is projected to experience a high growth due to growing sensitivity towards poultry health and high demand for cage-free eggs from the consumers. Additionally, the government and regulatory authorities are taking efforts to increase production of cage-free eggs, which is expected to boost cage-free eggs market in this region.

Market Overview

Global Alcoholic beverages market is projected to grow at the CAGR of 2.8%. Alcoholic is an odorless liquid obtained through the fermentation of sugar. Various types of compounds are present in the alcohol. However, ethyl is food grade alcohol in maximum alcoholic beverages. Ethanol or Ethyl alcohol is manufactured through a natural process when the yeast transforms the sugar contained in fruit, cereals and sugar-canes, into alcohol. The process used for its preparation is called fermentation.

The global alcoholic beverages market is anticipated to be driven by the increasing per capita disposable income of the consumer in developed over the past few years. Also, the increasing purchasing power of the consumer in developing nation is the significant for the rising growth of alcoholic beverages in the near future. Due to the increasing per capita disposable income of the consumers, alcohol considered to be the status symbol among the consumer which in turn accelerates the demand of premium quality alcoholic beverages instead of the economical alcoholic beverages.

Key players in the global alcoholic beverages market are emphasizing to enhance their investment in product development in order to extend the product line. Also, the companies are also inclined to increase their footprint across the world by acquiring local and regional players. Apart from that, the companies are introducing their products in the developing economies in order to penetrate in the untapped market.

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Leading Key Players

This report includes a study of strategies such as mergers and acquisitions, product launches by the major alcoholic beverages market players. It further includes product portfolios, developments of leading major players which includes

The key players profiled in the Alcoholic Beverages Market are Anheuser Busch InBev. (Belgium), Carlsberg Group (Denmark), Accolade Wines (Australia), Beam-Suntory (U.S.), Constellation Brands (U.S.), Diageo Plc (U.K.), Heineken Holding Nv (Netherland).

Regional Analysis

Alcoholic Beverages Market is segmented into Europe, North America, Asia Pacific, and rest of the world (ROW). Among these, Europe region has the major market share. The market is projected to grow at a steady pace in the review period. Asia-pacific will be the fastest growing region in the Alcoholic beverages market and high growth in emerging economies such as China, India, Japan, Australia, and the Latin American countries, offers ample opportunities for expansion to major players. North America is projected to remain sluggish during the forecast period of 2017-2023.

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Market Analysis

The high inclination towards snacks among the youth population followed by increasing health awareness among them is driving the growth of healthy snacks market. Rising health issues among the population has inclined them towards healthy eating which is bringing surge in the demand for healthy snacks. Also, variety in the product range in terms of taste, flavors, and shapes is attracting the consumers towards its consumption. Moreover, the manufacturers are also focusing on bringing innovative product range of healthy snacking to be competitive in the market. This will uplift the growth of healthy snacks market in the coming years. Intake of snacks has increased in recent times, mainly in developed countries and the trend continues to shift in developing countries too. Snacks are consumed everywhere from theater, to workplace, to car by the snack lovers. This will have a wide impact on the consumption of healthy snacking. Also, consumers are likely to shift towards healthy ingredients in snack products owing to aided health support associated with the consumption.  

With growing trend of on the go eating consumption of snacks is subsequently increased in recent times. Eating snacks make big impact on health as they make large portion of diet. Snacking on junk food is leading to various health issues such as obesity, heart diseases, diabetes and other chronic diseases. Due to growing heath concern related to snacking consumers are now more inclined toward healthy eating habits which is bringing surge in demand for healthy snacks. Moreover, manufacturers are introducing variety of healthy products such as roasted snacks, gluten free, sugar free, whole grain products to attract consumers. This will support market growth of healthy snack during the forecast period

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Major Key Players

The key players involved in this market are highly focused into new product launches. Manufacturers are coming up with new product lines in snacks emphasizing on healthy snacking. For increasing their product range in healthy snacking, manufacturers are also undergoing strategic mergers and acquisitions. Moreover, through these strategic expansions, they are aiming at increasing their geographical presence in the market. Also, there is continuous investment in R&D to launch new range of healthy snacks in the market.

The key players profiled in the Healthy Snacks Market are

• Medifast, Inc. (U.S.),
• Bel Brands USA,
• General Mills Inc. (U.S.),
• Dole Food Company, Inc (U.S.),
• Sun-Maid (U.S.),
• Mondelez International, Inc. (U.S.),
• No Limit, LLC (U.S.),
• L T Foods (India),
• Danone (France)

Latest Industry Updates

Oct-2017 L T Foods launched its premium rice-based snacks brand Kari Kari in India. This product launch will attract huge consumers looking forward for healthy snacks.

Oct 2017 Danone India Pvt. launched its new product portfolio of nutrition and dairy products meant for the healthy snacks market in India. The new product protinex byte which is a protein multigrain biscuit meant for office-going consumers looking for a healthy snack on the go.

Mar 2017 Bare Snacks launched its innovative new snacks line, bare Chia Coconut Bites, which would be available in three crave-ably crunchy flavors including Chia + Vanilla, Chia + Pineapple and Chia + Flax. Growing consumer demand for healthy snacks has pushed the company to come with innovative and healthier products.

Market Segments

The global healthy snacks market has been divided into product type, claim, packaging material, distribution channel and region.

Based on Product Type: Sweet Snacks, Savory Snacks, and Others

Based on Claim: gluten-free, low-fat, sugar-free, and others

Based on Packaging material: paper, plastic, and others

Based on Distribution Channel: Store Based and Non-Store Based  

 Based on Region: North America, Europe, Asia Pacific and ROW.

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Regional Analysis

Based on region, the Global Healthy Snacks Market is mainly segmented into Europe, North America, Asia Pacific, and RoW. North America is witnessed to dominate among all the regions owing to the presence of key players in this region and continuous product launches by them. Moreover, Europe is gaining a substantial growth owing to changing consumer perception regarding snacks among the youth. The youth population is more concerned for their weight loss which makes them more inclined towards healthy eating. Also, wide range of product offerings in healthy snacks is anticipated to uplift the overall market in this region.

Furthermore, Growth of food & beverage industry in developing countries such as China and India associated with cheap and skilled workers is expected to surge the level of production. Additionally, rising health awareness among the population will increase the demand for healthy snacks over the forecast period.

Market Insight

Essential oil & Aromatherapy Market is a concentrated volatile aromatic oil derived from plants and animal sources. Aromatherapy is the use of essential oils and other aroma compounds for improving psychological or physical well-being. Growing Awareness and Use as Complimentary Therapy Is the Prime Determinant of the Market Aromatherapy is offered alongside standard treatment for a variety of diseases such as pain management in labor, anxiety, short-term memory, relaxation, hair loss, and eczema-induced itching, post-operative nausea and vomiting, behaviors management in dementia, and symptom relief in cancer.

Growing awareness and psychometric changes resulting in increasing popularity of aromatherapy to promote psychological well-being, relaxation therapy in psychological disorders and as a symptomatic treatment in ailments such as digestive problems, common cold, cough, burns, acne, and others. Growing Acceptance of Cosmetics Led by Skin Treatments Is a Prime Determinant of the Market. Rising adoption of cosmetics and unconventional alternative medicine has resulted in market growth.

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Increasing adoption of aromatherapy for skin treatments coupled with the rising income of women has a positive impact on its market. Essential oil & aromatherapy is being increasingly used for insomnia, menstrual problems, acne and others. Low side effects are seen as another driver of the market.

Lack of Scientific Validation, Concerns of Adverse Effects and Standardization May Hamper Market Growth

There is a lack of scientific evidence regarding the effectiveness and efficacy of aromatherapy and no medical evidence that it can prevent or cure any disease. Aromatherapy carries a risk of some adverse effects such as poisoning, skin sensitivity reactions, liver damage, and seizures. Thus, lack of evidence of its therapeutic benefit, and growing safety concerns has discredited the practice.

Lack of standards for essential oils and growing stringency of the Food Chemicals Codex (FCC) is another restraint on the market.

Top Key Players

The prominent players profiled in the Global Essential Oil & Aromatherapy Market are

• Ryohin Keikaku Co., Ltd. (Japan)
• Rocky Mountains Oil (U.S.)
• Young Living Essential Oils (U.S.),
• G Baldwin & Co (U.K.),
• Mountain Rose Herbs (U.S.),
• doTerra (U.S.),
• Thann (U.S)

Segments

The global essential oil & aromatherapy market is segmented by product type, flavors, application, and regions so that the reader will have a better understanding of the market.

Based on the product type, the market is segmented into essential oils, blended oils, carrier oils and others. Essential oils account for the most significant share of the market due to their high value.

Based on the flavors, the market is segmented into fruits, spices, flowers, herbs, others. Fruits based flavors account for the most significant share of the market.

Based on the application, the market is segmented into food & beverages, medical, personal care (cosmetics, toiletries, fragrances, others), homecare, spa & wellness products, and others. Personal care segment accounts for the significant market share.

Based on regions, the market is segmented into North America, Europe, Asia Pacific, Middle East, and Africa.

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Regional Analysis

North America accounts for the significant share of the global essential oil & aromatherapy market, followed by Europe. The U.S., Germany, France, U.K., and Netherlands are the major importers of essential oil & aromatherapy owing to demand for relaxation therapy and spa’s and wellness centers.

The developing regions of Asia Pacific, especially China and India are the major exporters of essential oil & aromatherapy. The Middle East and Africa is dominated by the Gulf economies of Saudi Arabia, UAE, Kuwait, and Qatar.

Market Overview

Soy Protein Ingredients Market is projected to grow at a CAGR of 6.9% over the forecast period. Soy protein is a plant based protein and a best substitute for animal protein. It is extracted from soy meal which is derived from soybean. Soy Protein is used for fortification of several food products and as an alternative to dairy protein. It contains amino acids and is also rich in fiber, iron, calcium, potassium, polyunsaturated fats and lecithin, magnesium and vitamin B. The most commonly used types of soy protein ingredients include soy protein isolates, soy protein concentrates, soy protein flours and others. They have application in various industries such as bakery & confectionery, dairy & frozen desserts, beverages, oils and fats, sweet & savory snacks and others.

North America is dominating the market and is the fastest growing market in Soy protein ingredients over the forecast period 2017-2024. The U.S. is the major contributor of soy protein ingredients market in North America followed by Canada. Canada is projected to be the major market in innovation of soy protein ingredients. The key players are majorly based out of the U.S. and their high focus on R&D is boosting the growth of soy protein ingredients in North America. Around 75% of population in North America are lactose intolerant which turns it to be an opportunistic market for soy protein ingredients market. Moreover, high inclination towards functional food and beverages among the consumers is propelling the growth of the market in this region. However, several substitutes available in plant based protein may hamper the growth of the market. All these factors is projected to grow North America market at a CAGR of 7.5% during the forecast period 2017-2024.

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Major Key Players

This report includes a study of strategies such as mergers, acquisitions, and product launches by the major Soy protein ingredients players. It further includes product portfolios, developments of leading players, which includes

Some of the key players profiled in the Global Soy Protein Ingredients Market are Wilmar International Ltd (Singapore), Archer Daniels Midland Company (U.S.), Cargill Incorporated (U.S.), Ingredion Incorporated (U.S.), DuPont Nutrition & Health (Denmark), CHS Inc. (U.S.), Kerry Group PLC (Republic of Ireland)

Key Findings

Soy protein ingredient is gaining high traction in infant food formulations in recent years. Canada is projected to be the most innovative country in terms of soy protein ingredients market

Segments

On the basis of type, soy protein ingredients market is segmented into soy protein isolates, soy protein concentrates, soy protein flour and others which includes soy chunks and soy grits. Soy protein isolates is dominating the market owing to its high protein content. However, soy protein concentrates is projected to witness substantial growth over the forecast period.

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Based on the application, soy protein ingredients market is segmented into bakery & confectionery, dairy & frozen desserts, beverages, oil and fats, sweet & savory snacks and others. Beverage segment is dominating the market among others. However, sweet & savory snacks segment is anticipated to grow substantially over the estimated period. Moreover, functional foods and infant food formula are the growing industry in application of soy protein ingredients.

Market Insight

Medical Foods Market are principally formulated food products intended to be used under the supervision of medical and other appropriate health professionals. They work by supplying nutrition, not available in a normal diet, for the management of certain diseases such as Alzheimer’s, diabetic neuropathy, nutritional deficiency, depression, and others. They can be administered through oral or enteral route depending on the absorption capacity of the patient. Moreover, medical foods are made with Generally Recognized As Safe (GRAS) ingredients which include vitamins and minerals, proteins, omega-3, isoflavones, phytosterols and others.

Medical foods are custom made liquid solutions used entirely to treat consumers suffering from Alzheimer’s, diabetic neuropathy, nutritional deficiency, depression, and others. Their main function is to supply nutrients which is not available to the consumers through normal diet. They are available in different forms such as pills, powder and others for consumption. Medical foods are intended to be used under the supervision of medical and other appropriate health professionals.

Medical foods are expected to grow continuously over the estimated time with growing awareness among the consumers. Increasing issue of nutritional deficiency in the population is resulting in the prevalence of chronic diseases, which is driving the growth of the market.

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Rise in global geriatric population followed by diseases associated with the growing age is propelling the market for medical foods. However, lack of awareness among the consumers leading to confusion in terms such as medical nutrition, functional foods, or nutraceuticals may hamper the growth of the market. Nevertheless, all these factors are projected to contribute to the estimated CAGR of 6.4% of medical foods market during the forecast period 2017-2023.

Competitive Analysis

The major players in the Medical Foods Market,

• Mead Johnson & Company, LLC (U.S.)
• Primus Pharmaceuticals Inc. (U.S.)
• Targeted Medical Pharma Inc. (U.S.)
• Fresenius Kabi AG (Germany)
• Danone (France)
• Nestlé (Switzerland)
• Abbott (U.S.)

Downstream Analysis

Medical foods market is segmented on the basis of nutritional ingredients such as vitamins and minerals, proteins, omega 3, isoflavones, phytosterols, and others. Among all, proteins segment is dominating the market. However, omega-3 is witnessed to be the fastest growing segment in nutritional ingredients used for medical foods since they help lower the risk of heart disease, depression, dementia, and arthritis.

Based on the form, medical foods market is segmented into pills, powder and others. Among all, powder form is dominating the market over the past years. However, pills segment is projected to be growing at the fastest rate which also includes tablets and capsules.

Based on ailment, medical foods market is segmented into Alzheimer’s diseases, diabetic neuropathy, nutritional deficiency, depression, and others. Among all, diabetic neuropathy is dominating the market as majority of the diabetic consumers suffer from some kind of neuropathy. However, nutritional deficiency segment is witnessed to be the fastest growing segment over the forecast period based on lack of nutrition level in patients suffering from any of the diseases.

Segments:

Medical foods market is segmented on the basis of nutritional ingredients such as vitamins and minerals, proteins, omega 3, isoflavones, phytosterols, and others. Among all, proteins segment is dominating the market. However, omega-3 is witnessed to be the fastest growing segment in nutritional ingredients used for medical foods.

Based on the form, medical foods market is segmented into pills, powder and others. Among all, pills segment is projected to be growing at the fastest rate and includes tablets and capsules. However, powder form is dominating the market over the past years.

Based on ailment, medical foods market is segmented into Alzheimer’s diseases, diabetic neuropathy, nutritional deficiency, depression, and others. Among all, diabetic neuropathy is dominating the market as majority of the diabetic consumers suffer from some kind of neuropathy. However, nutritional deficiency segment is witnessed to be the fastest growing segment over the forecast period.  

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Regional Analysis

Medical Foods Market is segmented into North America, Europe, Asia Pacific and rest of the world (RoW). North America is dominating the global market followed by Europe. Increasing awareness of medical foods in the U.S. and growing problem of Alzheimer’s diseases is driving the market for medical foods in this region.

Asia Pacific is projected to be the fastest growing region in which the major contributor is China. Continuous innovation and improved education towards medical foods will positively impact the market for rest of the world.        

Market Overview

Maple Syrup Market is extracted from the sap of maple tree. The common species selected for maple syrup extraction include the red maple, sugar maple and black maple. Presence of high sugar content in maple makes it suitable for commercial uses which primarily include maple syrup, maple sugar, maple powder, maple water, maple cream and others. However, appropriate temperature for harvesting and seasonal availability of raw material are some of the reasons which are likely to hamper the market growth over the review period. Also, limited availability of maple sap in many regions is anticipated to hinder the market growth over the forecast period.

Growing awareness regarding Nutrition Syrups & Beverages and emerging maple extract products has surged the growth of global maple syrups market. Furthermore, consumers across the globe are demanding for improved quality bakery & confectionery products which are driving the growth of maple syrups market. Maple processing industries are rigorously involved in research and development activities in order to provide different flavors and taste to maple syrup products which are anticipated to uplift the global maple syrups market.

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Major Key Players

Some of the key players profiled in the Global Maple Syrup Market Pinnacle Foods Inc. (U.S.), The J. M. Smucker Company (U.S.), The Kraft Heinz Company (U.S.), B&G Foods, Inc. (U.S.), Amoretti SPA (Italy), DaVinci Gourmet LLC (U.S.), Monin, Inc. (U.S.)

Furthermore, health benefits such as skin protection, improved digestion, and healthy heart associated with the consumption of maple syrups owing to high zinc content is adding fuel in the growth of global maple syrups market. However, seasonal availability of maple sap and high cost in processing maple syrups may hinder the market growth over the review period. Nevertheless, all these factors are projected to contribute to the estimated CAGR of 6.2% of maple syrup market during the forecast period 2017-2023.

Segment

Based on grade, the maple syrup market is segmented into grade A, processing grade, substandard, and others. In this segment, grade a type is dominating the market owing to its high purity and absence of suspended particles.

Maple syrup is segmented based on type, which includes red maple, black maple, and sugar maple syrup. Among all, the sugar maple syrup holds the major market share owing to its wide use as a flavoring agent in variety of food products.

Based on application, the maple syrup market is segmented into food & beverages, bakery & confectionery, flavor enhancer, dairy & frozen desserts, and others. The bakery & confectionery segment is dominating the market owing to increasing demand for granulated maple sugar for toppings on cake, oatmeal, and other bakery products.

On the basis of the distribution channel, the market is segmented into the store-based and non-store based distribution channel. However, the store-based distribution channel is dominating the market based on the one-stop shopping experience.

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Regional Analysis

Maple Syrup Market is segmented into Asia Pacific, Europe, North America and rest of the world (RoW). North America is dominating the global maple syrup market followed by Europe. The U.S. accounts for a higher consumption of maple syrups in food and beverage products owing to added health aids associated with the consumption. Additionally, high demand of maple syrup as a flavoring agent in beverage industry is considered to be a key driving factor in this region.

Also, amplified use of maple syrup in North American confectionary, bakery, cereal, and dairy industry is driving the market growth in this region. Additionally, approval for the use of maple syrups in food & beverage products from Canadian food inspection agency (CFIA) is adding fuel in the growth of maple syrups market.

Market Overview

The surge in the vegan movement has contributed to an increased demand for products that meet the requirements. Reports that assess the food, beverage, and nutrition industry have been presented by Market Research Future, which creates reports on numerous industry verticals that examine the market progress and forecasts. The market is expected to capture an optimistic CAGR in the forecast period.

The rising number of cases related to lactose intolerance are anticipated to encourage the growth of the cashew milk market. The enhanced preference of end users to try different varieties of food is projected to motivate the market for cashew milk in the coming years. The strong inclination towards development of vegan products is expected to spur the development of the cashew milk market in the forthcoming years.

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Competitive Analysis

A considerable ascension in the number of promoters in the market is estimated to form a beneficial outlook for market growth in the projected period. The conception of prodigious competitive advantages is likely to support the progress of the market. The surge in the market is credited to the presence of favorable market forces are expected to complement the development of the market. The positive reinforcement of the forces of demand and supply is expected to lift the market growth in the coming years. The synergies achieved in the manufacturing of the goods in the market are enhanced, leading to better growth prospects. The availability of productive resources is expected to further the progress of the market in the forecast period. The increased transaction level in the market is expected to spur an accelerated level of growth in the market. The relaxation of the barriers to the entry of new players in the market is expected to encourage the expansion of the market in the impending years.

Danone S.A.(France), Forager Project (US), Earth’s Own Food Company Inc. (Canada), Califia Farms (US), Pacific Foods (US), Rude Health (UK), Plenish Cleanse Ltd. (UK), Elmhurst Milked Direct LLC (US), Hain Celestial Group (US) and RITA Food & Drink Co., Ltd. (Vietnam) are the principal contenders in the cashew milk market.

Segmental Analysis

The segmental study of the cashew milk market has been conducted on the basis of packaging type, category, distribution channel, and region. Based on the category, the cashew milk market has been segmented into organic and conventional. The segmentation of the cashew milk market based on packaging type comprises of divided into cartons, bottles, and others. Based on the distribution channel, the cashew milk market has been segmented into non-store based and store based. The store-based segment is sub-divided into convenience stores, supermarkets & hypermarkets, and others. Based on region, the cashew milk market has been segmented into North America, Europe, APAC, and the rest of the world.

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Regional Analysis     

The regional assessment of the cashew milk market covers regions such as North America, Europe, Asia Pacific, and the rest of the world. The North American region is projected to govern the market for cashew milk through the forecast period due to the amplified demand for non-dairy milk among the existing lactose-intolerant population. The US is observed to be the chief contributor to the development of the cashew milk market in the North American region with improved demand for organic cashew milk among the consumers. The European region is also anticipated to control a noteworthy share of the cashew milk market with increasing demand for non-dairy milk in the making of confectionery and bakery products. The regional market in the Asia Pacific is expected to record the peak CAGR throughout the forecast period with China and India standing as the chief country-level markets for cashew milk in the region. The factor for developments such as intensifying health-conscious population along with growing awareness for cashew milk among the consumers is anticipated to motivate the market growth in the forecast period.

Market Analysis

The global Beverage Stabilizers Market has been segregated, by application, into dairy beverages, alcoholic beverages, fruit drinks, soft drinks, and others. The fruit drinks segment is expected to garner the largest revenue share in the global beverage stabilizers market due to the surging consumption of fruit drinks across the globe. Consumers are shifting their preferences from alcoholic beverages to non-alcoholic beverages such as fruit drinks or juices due to increasing health consciousness. Thus, beverage stabilizers are being added in fruit drinks to enhance texture, flavor, and stability of the drink.

Based on source, the global beverage stabilizers market has been segmented into natural, and synthetic. The natural segment is anticipated to gain major market share and is projected to grow at a higher rate during the forecast period. The segments growth can be attributed to the abundant availability of natural raw materials such as seaweeds and guar gum, especially in Asia-Pacific. Moreover, increasing inclination of consumers towards natural ingredients and additives is yet another determinant boosting the segments growth.

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Key Players

Some of the key players in the Global Beverage Stabilizers Market are

• Ingredion Incorporated (US),
• Tate & Lyle (UK),
• Nexira (France),
• DowDuPont (US),
• Cargill,
• Incorporated (US),
• Kerry Group (Ireland),
• Ashland (US),
• CP Kelco (US),
• Archer Daniels Midland Company (US),
• BASF SE (Germany),
• Hydrosol (Germany)
• Palsgaard (Denmark)

Market Scenario and Key Restraints

Additives added to beverages to maintain their color, physio-chemical structure, consistency, and texture are known as beverage stabilizers. Manufacturers of beverage stabilizers usually provide a blend of chemicals or a system of substances to offer stability to beverages. In the current market scenario, increasing awareness among consumers regarding clean label products and fluctuating prices of ra w materials are the crucial challenges that are being faced by the market players in the beverage stabilizers market. To tackle such challenges, market players are investing in their R&D activities to develop products that cater to the changing consumer preferences. Moreover, prominent vendors in the beverage stabilizers market are focusing on expanding their customer base and production capacity by opening production plants in various untapped markets. For instance, Kerry Inc. opened a new production plant in Moscow with an aim to exploit the growth opportunities in Russia.

Based on type, the global Beverage Stabilizers Market is segregated into xanthan gum, gum arabic, carrageenan, carboxymethyl cellulose, and others. The xanthan gum segment is expected to dominate the market. The segments growth can be attributed to the surging consumption of xanthan gum as a suitable alternative to gluten. Beverage producers are opting for xanthan gum for their gluten-free beverages due to the higher binding ability of xanthan gum. It also aids in maintaining the suspension in beverages and thus renders an enhanced appearance to pulp containing beverages.

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Regional Analysis

On the basis of region, the global beverage stabilizers market has been segmented by North America, Europe, Asia-Pacific, and RoW. North America is anticipated to dominate the global beverage stabilizers market owing to the growing food & beverage processing industry in the region. In addition, the presence of several manufacturers of food stabilizers in North America is also driving the region’s growth in the global market.

Asia-Pacific beverage stabilizers market is projected to exhibit the highest growth rate during the upcoming years due to the adoption of new food processing technologies and additives by food processors active in the region. In addition, the growing food & beverage industry of China, India, and Japan are also contributing towards the region’s growth.

Market Overview

Ketogenic Diet Market is a niche market which is gradually entering the mainstream. Ketogenic diet is low in carbohydrate, high in fat and moderate protein diet. It plays its role in improving insulin resistance, management of symptoms of chronic conditions. Elevation in the level of consumer awareness regarding the health benefits aligned with ketogenic diet is driving the market majorly.

Obesity is reaching an epidemic stage and is among the principal risk factors of various cardiovascular as well as other metabolic disorders. Ketogenic diet is increasingly becoming a lifestyle regime of the health-conscious demographic. Keto diet aligns with the lifestyle goals of various weight watchers since it is proven to aid in weight loss. Moreover, ketogenic diet has also demonstrated its efficacy in the management of various disease conditions such as epilepsy or diabetes. Health practitioners are recommending ketogenic diets for patients who suffer from epilepsy, especially children. Various healthcare organizations are advocating the importance of weight management which has encouraged the adoption of ketogenic diet among consumers.

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Competitive Landscape

Ample Diets (US), Perfect Keto (US), Nestle (Switzerland), Keto and Company (US), Diet Darzee (India), Pruvit Ventures, Inc. (US), Thrive Market (US), Keto Fridge (US), Nutricia (US), and Lovegoodfats (US) are the notable players in the global ketogenic diet market.

Market Scenario and Growth Factors

Capitalizing on the popularity of ketogenic diet, food manufacturers are developing keto-friendly food products to tap the consumer base practicing this health plan. Additionally, market players are indulging in marketing and promotional activities to increase the visibility of products which has boosted the growth of the ketogenic diet market. Moreover, keto-friendly diets are increasingly becoming available in food stores. Besides, the sale of keto-friendly products through various e-commerce platform has helped the market expand in size.  Availability of such products have made it easier to follow this diet trend and, in turn, raised the adoption of the diet.

The emergence of keto certifications has also reflected positively on the growth of the ketogenic diet market. Keto certifications appeal to consumers and also aid consumers find products which are suitable for a keto diet plan.

The growth of the ketogenic diet market might be met by some obstacles. The efficacy of ketogenic diet is still a much-debated topic. Ketogenic diet is effective in weight loss but can bring about various changes in the body’s metabolism. It is associated with side effects such as keto flu, muscle cramps, low energy levels, nausea, dizziness, and others. Ketogenic diet is hard to follow and is not safe for patients with liver, kidney, pancreatic or other health problems.

Industry Updates

January 2019 – Garden of Life, a leading producer of certified USDA organic and non-GMO verified vitamins and supplements, announced the expansion of its Dr. Formulated brand with the launch of the first line of ketogenic products. The product line has been created in collaboration with America’s leading neurologist, David Perlmutter, M.D.

Segmentation

The global ketogenic diet market has been segmented based on product type and distribution channel.

By product type, the ketogenic diet market has been segmented into beverages, fruits and vegetables, nuts and seeds, meat, poultry, and eggs, seafood, and others.

By distribution channel, the ketogenic diet market has been segmented into store-based and non-store-based.

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Market Summary

Complex Fertilizers Market also benefits from the expanding population, along with the subsequent need for sustainable agricultural produces. The massive surge in worldwide population, as well as urban settings coupled with consequent decline in arable land, have led to a scenario where the demand for food is overthrowing the actual agricultural yield. This scenario is much more pressing in emerging nations in regions like Latin America, Africa, and Asia Pacific.

Market Drivers and Key Restraints

The Complex Fertilizers Market is advancing at a promising pace and could continue to display a consistent growth rate during the forecast period. Surging industrialization, urbanization, a boost in energy consumption, and arable lands converting to commercial landscapes have raised the need for higher fertility of arable lands. To accommodate these issues, farmers are being educated about proper fertilizers that are used according to the soil’s nutrient makeup, the type of crop, and the kinds of pests that affect the crops. Farmers now understand that proper soil fertility is an essential aspect to ensure sustainable agricultural production. This factor leads to market growth.

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Market Research Future (MRFR) expects the global complex fertilizers market to have a lucrative run at a robust CAGR during the forecast period (2019-2024).

Additionally, mass deforestation to set up residential, commercial, and industrial locales is resulting in destruction of substantial areas of arable lands. This negatively impacts the total production capacity of various countries around the world. To handle the situation and improve the productivity of available arable land, demand for complex fertilizers is expected to increase in the coming years. On a different note, the mounting demand for organic fertilizers could curb growth prospects of the market to some extent. On a bright side, robust demand for nitro phosphates and polyphosphate-based fertilizers could do wonders for the overall market in the subsequent years.

Prominent Vendors

EuroChem Group AG (Switzerland), Sociedad Química y Minera de Chile (Chile), Potash Corporation of Saskatchewan (Canada), CF Industries Holdings Inc. (US), Zuari Agro Chemicals Ltd (India), PhosAgro (Russia), Agrium Inc. (Canada), Israel Chemicals Limited (Israel), Yara International ASA (Norway), The Mosaic Company (US), Haifa Chemicals Ltd. (Israel), and Helena Chemical Company (US) are the top vendors contributing to the global complex fertilizers market.

Recent Developments

July 2019 The Ukrainian Chemists Union has introduced few quotas for complex and nitrogen fertilizers for every country in Europe with the aim of preserving the historical balance of imports. It is like a protective mechanism for those nations that could face damage from growing imports.

Market Segmentation

The worldwide complex fertilizers market has been segmented on the basis of type, crop type, form, and mode of application.

With context to the type, the global complex fertilizers market can be broken down into complete complex fertilizers and incomplete complex fertilizers. The complete complex fertilizers segment can be split into N-P-K (10-26-26), N-P-K (12-32-16), N-P-K (15-15-15), and others. The incomplete complex fertilizers segment can be narrowed down into mono ammonium phosphate (11-52-0), monopotassium phosphate (0-52-34), potassium nitrate (13-0-45), diammonium phosphate (18-46-0), and others.

Depending on the crop type, the global complex fertilizers market has been segmented into cereals, oilseeds and pulses, fruits and vegetables, and others.

The global complex fertilizers market, considering the form, includes granular and liquid.

Application-wise, the global complex fertilizers market caters to foliar and fertigation.

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Market Insight

Hummus Market has benefitted from the development of intercultural cuisine preference globally. Market reports connected with food, beverage, and nutrition industry have been offered by Market Research Future which creates reports on other industry verticals that intends to analyze the current market scenarios better. The market is forecasted to advance at a CAGR of 12.84% in the duration of the forecast period.

The neutral taste profile of hummus enables its easy adaption into various cuisines which has increased the expansion of the market. The market is also encouraged due to the presence of a middle eastern population in several regions globally. The development of better distribution channels is projected to intensify its availability worldwide, thus expanding its market share substantially in the coming years. The healthy ingredients used in hummus have attracted demand from the health-conscious population globally who are looking for variations in their diets, this segment is also expected to add to the growth of the hummus market positively.

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Competitive Analysis

The current implementation of strategies is likely to inspire the market in the coming years. The development of a strong value chain is moreover motivating the expansion of the market. The vertical additions and product tactics of the market are enhancing the potential of the market companies. Considerable cutbacks in administrative budgets are bringing further development of the market. the augmented conformity of market players to new clients and market trend predispositions are advancing the growth curve of the market and will continue in the forecast period. The calculated goals envisioned for the market are buoyed due to useful product differentiation supported by market contestants. The expansion of the market is moving in a favorable direction due to original product introductions or escalating gross revenue of the players in the market.

The major competitors functioning in the hummus market globally are Haliburton International Foods, Inc. (California), Cedar's Mediterranean Foods, Inc. (Massachusetts), Churny Company, Inc. (U.S.), Tribe Mediterranean Foods, Inc. (Massachusetts), Sabra Dipping Co., LLC (U.S.), T. Marzetti (U.S.) and Pita Pal Industries Inc. (Texas).

Industry Updates

Jan 2019 A leading manufacturer of healthier snacks, Blue Moose, has announced the launch of a novel snack option, the organic on the go hummus snack pack. The snack is USDA Organic Certified, Certified Gluten-Free, Non-GMO Project Verified, vegan and has no preservatives.

Segment Analysis

The segmentation of the hummus market is carried out on the basis of distribution channel, packaging, type, and region. On the basis of type, the hummus market is segmented into lentil, classic, garlic, black, white, edamame, and others. Based on packaging, the hummus market is segmented into jars/bottles, tubs/cups, and others. The segmentation based on distribution channel comprises of supermarkets & hypermarkets, convenience stores, e-commerce, and others. The regions considered in the market are Asia Pacific, Europe, North America and the rest of the world.

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Regional Analysis

The regional analysis of the hummus market includes regions such as Asia Pacific, Europe, North America and the rest of the world. The North American region holds a share of over 50% of the hummus market globally led by the U.S and is estimated to witness a CAGR of 14.24%. The increased consumption of hummus in this region has led to the expansion of new hummus products. The North American region is also the focus of intensive marketing strategies and advertisements which is witnessing an increased demand for the product. Additionally, the incidence of a significant and increasing Middle Eastern immigrant population in the region is anticipated to add impetus to the sales of hummus market in the North American region.

The incidence of numerous well-known manufacturers in the region and the stimulus of the demand concerning organic food and beverages has encouragingly impacted the progress of the hummus market in the region. The organic food & beverages has expanded its global popularity, and the demand is controlling the several opportunities for well-established packaged hummus brands in the North American region therefore leading to additional growth for the region.

Market Overview

High demand for convenience food is a prime factor driving the growth of the cookies market. This trend is mainly caused by increasingly busy lifestyle. Cookies allow consumers to save time on meal preparation and provides the convenience of on-the-go foods. Availability of cookies in different forms such as low-sugar cookies, cookies with high fiber content, and breakfast biscuits has spurred the demand for cookies. In addition to the growing popularity of cookies, a rise in disposable income has resulted in the sale of premium cookies as consumers are more willing to pay for more functional food products.

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Consumers are striving to improve their diet and snacks are no exception. Driven by the trend of healthy food consumption, the majority of the cookies manufacturers are entering the healthy snacking space. Cookies product launches with functional claims have witnessed a steady increase which is expected to boost the growth of the market over the forecast period.

Improvement in the distribution channel, the establishment of new distribution network, and optimization of cost efficiency facilitate manufacturers to offer significant lucrative discounts which attract more demand within the global cookies market.   Varianting with newer flavors and ingredients along with novel product launches by manufacturers is likely to drive the cookies market growth incrementally. Gluten-free cookies have also garnered much traction among consumers which is expected to generate additional demand within the global cookies market. Increase in exports of cookies is also favoring the growth of the market. The U.K, the Netherlands, Germany, Belgium, Mexico, and Canada are among the major exporters of cookies.  In contrast, the price of cookies is subject to fluctuations in input prices such as wheat, sugar, and cocoa which might undermine the growth of the market over the forecast period.

Competitive Landscape

The eminent players in the global cookies market include Britannia Industries, Jiashili Group Limited, United Biscuits, Kraft Foods, Mars Inc., Kellogg Co, Want Want Group, Nestlé SA,

Lotus Bakeries NV, Burton's Biscuit Company, Mondelēz International, and Leibniz-Keks.

Industry Updates

January 2019- Burton’s Biscuits Company introduced a new cookie as a part of its sugar-reduction program. The new series of cookies, Maryland Sugar Free Cookies, will contain less than 100 calories.

Segmentation

The global cookies market has been segmented based on type, packaging, and distribution channel.

By type, the global cookies market has been segmented into bar cookies, molded cookies, rolled cookies, and others. Bar cookies are highly popular, and the segment is expected to expand rapidly due to high demand for fresh cookies.

By packaging, the global cookies market has been segmented into rigid packaging, flexible packaging, and others. The rigid packaging segment is expected to showcase substantial growth over the forecast period. They are used in the packaging of exotic cookies which is expected to witness a surge in demand in the coming years.

By distribution channel, the global cookies market has been segmented into store-based and non-store-based distribution channel.

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Regional Analysis

By region, the global cookies market has been segmented into North America, Asia Pacific (APAC), Europe, and the Rest of the World (RoW).

APAC is domineering the global cookies market and is likely to retain its position over the forecast period. APAC being an agro-climatic zone along with favorable government policies support manufacturing and other operations in the region which drive the market. Growing disposable income and urbanization are among other driving factors. Australia, China, and India are the key country-specific markets in APAC.

North America is the second largest market for cookies. High disposable income and high demand for convenience food are creating massive demand for cookies in the region. In addition, the presence of many key players in the region favors market growth. Europe market is driven by the prolific growth of the bakery & confectionery industry and high consumption of bakery products in the region.

Market Analysis

Although, the legal marijuana market is just a couple of years old it is already hitting milestones one after another. In late 2018, many countries introduced marijuana legalization bills, laying out a plan for the nation’s medical marijuana dispensaries to begin selling the drug to all customers.  Though no one was expecting a profit turn for the first couple of years of legalization, at the end of 2018, the legal marijuana market has already demonstrated a rapid surge combined recreational and medical sales.   Moreover, the legalization of edibles and other extracts is dramatically expanding the market leading to larger revenues. With lucrative legal cannabis edibles on the horizon, market players have raised their expectations’ bar for a bigger revenue pocket.  Maybe it’s approval policies, but it also shows the entrepreneurial spirit.

Marijuana also popularly referred to as Cannabis is intended to use as a psychoactive drug or medicine. The main psychoactive parts of Marijuana are Cannabidiol (CBD) and tetrahydrocannabinol (THC). Unlike THC, the CBD part has medicinal effects and doesn’t really get one high. CBD is typically used for health benefits instead of for recreational purposes.    Until a couple of years back, the marijuana industry was operating mainly in the black market. However, the tables were turned dramatically with the emergence of medical applications, letting marijuana garner a huge prominence on the global platform.

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The flourishing legal marijuana Industry is not merely a collaboration of growers and producers; it is rather a conglomerate of science and technology. This is why the legal marijuana market is arguably the fastest growing industry globally.  The rapid growth of marijuana and its applications in medicinal purposes has driven the growth in this market. With the legalization of recreational use of marijuana in 2018; under a law that approves it as a medicine, allows consumers to vape, eat, drink, and apply marijuana as a medicine or administer a drop or two of a marijuana-infused tincture.

With the emergence of portable vapes and e-Cigarette which promote the use of an electronic element to heat a marijuana-infused oil has spurted the market growth to an extent. As no organic material burning is involved, vaping marijuana is considered as safer further shifting the methodology of utility and escorting its market to become mainstream.  On the other hand, factors such as supply shortages, logistical challenges, and a smattering of legal violations are impeding the growth of the market. Nevertheless, the legal marijuana industry is expected to keep increasing with the increasing demand throughout the forecast period.  An increasing number of banks are now funding to marijuana deals if firms can pass all the tests. For example; Bank of Montreal (BMO) became the first major Canadian bank to arrange a stock sale for a pot firm when it helped lead a USD 200.7- MN equity financing for Canopy Growth in the four-year-old medical marijuana industry.

Competitive Analysis

Key players leading the global Legal Marijuana Market include

• AMERICANN, Inc. (U.S.),
• Medicine Man (U.S.),
• Novus Acquisition & Development (U.S.),
• GW Pharmaceuticals (U.K.),
• ABATTIS BIOCEUTICALS Corp (Canada),
• Canopy Growth (Canada)
• INSYS Therapeutics (U.S.)

The well-established Legal Marijuana Market appears to be highly competitive and fragmented with the presence of several large and small-scale players. Innovation, mergers & acquisitions, and brand reinforcement remain the key trends of these players.

Industry/ Innovations/ Related News

February 13, 2019 – European Parliament Passed Cannabis Resolution on a resolution that would help advance medical cannabis in the countries that form the European Union. In response, the World Health Organization (WHO) is now recommending a rescheduling of cannabis and several of its key components under international drug treaties. This resolution shows how widespread support for cannabis legalization is, but does not change any actual laws on the international or local levels

While non-binding, the resolution seeks to incentivize European nations to increase access to medical marijuana, prioritizing scientific research and clinical studies. Same as the WHO’s recommendation.

February 13, 2019 – Khiron Life Sciences Corp. (Latin America), a leading a pharmaceutical company, involved in developing and commercializing medical cannabis products for trauma treatment facilities announced that it is well-positioned to take advantage of the Mexican legalization.

The company confirms that it has grown over 100% since December 2018, i.e. post to its Mexican entry and partnership with Dixie Brands. Khiron holds important strategic value to potential acquirers looking to get into the Latin American/Mexican market.

February 13, 2019 – The Molson Coors Brewing Company (Canada), leading global brewing company, launched a line of cannabis-infused beverages, as it grapples with declining beer demand in North America. The launch is in line with the company’s plans to continue focusing on offering more premium and innovative drinks, including a soon-to-be.

The company also mentioned that it is accelerating premiumization of its portfolio and innovation agenda. The company also outlined some of its innovation efforts, including cannabis-infused beverages.

Market Segmentations

For enhanced understanding, the report has been segmented into three key dynamics.

By Type: Indica, Sativa, and Hybrid among others.

By Application: Medical Use and other uses of Marijuana.

By Regions: Asia Pacific, North America, Europe, and the Rest-of-the-World.

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Regional Analysis

The North American region, heading with its largest production and consumption in medicinal purposes, accounts for a leading market for legal marijuana. Moreover, factors such as the legal acceptance of marijuana in various North American countries and the increasing application of legal marijuana in pharmaceutical products drives the growth of the regional market.

Besides the region is a hub for those marijuana-based medicine companies. In North America, annually an increasing number of advancements of medical science, biotechnology, medicines/ pharma, and technology take place.

Market Overview

The dietary supplement market has grown considerably in response to the fast-paced lifestyle that is prevalent presently. Reports that gauge the food, beverages & nutrition industry have been made available by Market Research Future which creates reports on several industry verticals that review the market growth and prospects. The market is expected to garner an encouraging CAGR in the forecast period.

The shortage in the nutritional benefits of daily diets has motivated the demand for dietary supplements. Moreover, increasing health concerns have prompted individuals to use dietary supplements to avoid certain health issues. The demand for improving health and promoting healthy aging is expected to encourage the dietary supplements market in the approaching period.

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Competitive Analysis

The escalated turnaround in the market is likely to set off new openings for the development of the market. The enhancement in different domestic economies is projected to encourage the progress of the market in the impending period. The ease in accessing key planned opportunities important to consequent stabilization of inflation is projected to generate a promising option for development in the approaching years. In the approaching years, the control exerted by fairly high-income level nations around the world and the likely gains observed towards a few of the currencies around the world is projected to strengthen the fruition of the market in the forecast period. A significant climb in the number of backers in the market is expected to craft an advantageous state of affairs for the evolution of the market in the projected period. The advancement of the market is projected to capture amplified impetus in the coming years chiefly due to the incidence of contributory government plans.

Dietary Supplements Market Manufactures are

• I. Du Pont de Nemours and Company (U.S.)
• Abbott Laboratories (U.S.),
• Amway (NUTRILITE) (U.S.),
• Archer Daniels Midland (U.S.),
• Bayer (Germany),
• BASF SE (Germany),
• NUTRACEUTICS Inc. (U.S.)

Industry Updates:

May 2019 Bright Lifecare Pvt Ltd, which holds HealthKart, India’s major omnichannel nutrition platform, has obtained $25 million from Sofina in a fresh round of financing. The company, which claims to be India's first pure play online/offline nutrition platform, will spend the funds to increase its offline store network, grow additional direct-to-consumer nutrition brands and reinforce its vertical integration.

Apr 2019 RB a global producer of popular consumer health, hygiene and home products recently announced the launch of Neuriva, a science-backed dietary supplement. Neuriva consists of two GMO-free and natural ingredients: Neurofactor and Plant-sourced Sharp Phosphatidylserine (PS), that is clinically proven to energize five indicators of brain performance, counting accuracy, concentration, focus, learning, and memory.

Segmental Analysis

The segmental evaluation of the Dietary Supplements Market Benefits is carried out based on type, region, form, and distribution channel. Based on the type, the market for dietary supplements is segmented into minerals, vitamins, amino acids, and others. Based on form, the dietary supplements market is segmented into capsules, tablet, powder, liquid, and others. Based on the distribution channel, the dietary supplements market is segmented into store-based and non-store based. Based on region, the dietary supplements market is segmented into North America, Europe, Asia Pacific, and Rest of the World.

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Detailed Regional Analysis

The regional assessment of the Dietary Supplements Market covers regions such as North America, Europe, Asia Pacific, and Rest of the World. As per the analysis, the North American region is governing the dietary supplements market followed by the European region. In the North American region, the U.S. market is chiefly driving the growth of dietary supplements due to growing consumption of functional foods between the health-conscious population. Moreover, the Asia Pacific region is anticipated to be the fastest rising region for dietary supplements. The rise in consumer awareness concerning the benefits related to dietary supplements is primarily motivating the development of the dietary supplements market in this region. The growing health problems among consumers is further swaying the growing demand for dietary supplements all around the world.

Market Analysis

Matcha Tea a Specialty tea, although formed from finely powdered green tea; has different processes of harvesting and preparing. Harvested by covering the tea plant with a cloth Matcha Tea is prepared by simmering the tea power and then whisking the decoction to froth using a bamboo stick.  These different processes offer it a better texture, a deep flavour along with high degrees of amino acid/ L-theanine that inhibit probable side-effects of caffeine. According to medical science, L-Theanine acting upon the brains functioning gives a feeling of relaxation & well-being. By creating alpha waves, it induces a relaxed yet alert state.

Moreover, consumption of this tea ensures supply of vitamins and minerals in small amount and rich antioxidants such as polyphenols, a tried & tested formula to prevent heart disease and cancer as well as to control blood pressure, sugar levels, and aging. Similarly, EGCG, another polyphenol in matcha is effective for boosting metabolism of the body. While slowing the growth of cancer cells.  These health benefits offered by the Matcha Tea are widening its uptake all over and augmenting its demand are escalating its market size on the global platform. Over the past couple of years Match Tea has evolved greatly. Gauging & evaluating the potential of this speciality Tea market to upsurge in the years to come, Market Research Future has recently published a study report asserting that the global Matcha Tea Market will accrue e USD 5.62 Billion by 2023, registering 9.69% of a CAGR during the period of 2017 to 2023.  Growing health conscious populace is predominantly driving the market growth. Owing to its health benefits Matcha Tea is increasingly getting included in speciality diets, Clinical/ Medical Nutrition and weight loss programs. Growing prevalence of deadly diseases like cancer, diabetes along with the disorders like obesity, insomnia & others among others provide impetus to the market growth of Match Tea. 

Also increasing acceptance and adoption of this tea as a result of changing lifestyle in the developing countries is contributing to foster the market growth. Similarly, improving lifestyle fuelled by the spreading urbanization & improving economy is propelling the market growth of Matcha Tea. On the other hand, high initial investment factor is challenging the growth of this labour intensive market.   The latest trend observed during the analysis is matcha-infused drinks and desserts.

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Key Players

The market is substantially competitive yet consolidated due to the limited number of players operating in the market. Strategic partnerships between Key players support the growth and expansion plans of the key players during the forecast period. The Key players operating in the market compete based on product portfolio, quality & product launch, and reputation. They aim to achieve this by providing excellent customer service, reliable delivery, competitive pricing, and free shipping. 

Well established players partner with the raw material suppliers to provide the best-quality Matcha Tea in the market, they invest heavily in the R&D to develop new taste and attractive packaging. The significant growth in the market and immense revenue generation opportunities are attracting several new players to enter the Matcha Tea market.

• Marukyu Koyamaen Co. Ltd. (Japan),
• AOI Tea Company (U.S.)
• Nestlé SA (Switzerland),
• Tata Global Beverages Ltd (India),
• The Unilever Group (U.K.),
• Aiya Co. Ltd. (Japan),
• ITO EN, LTD. (Japan)

are some of the prominent players profiled in MRFR Analysis and are at the forefront of competition in the Global Matcha Tea Market.

Industry/ Innovation/ Related News

January 25, 2018 - Tea House (US) a hub for speciality Tea introduced Match Tea blended with Rice Beeer naming it as Matcha Beeer. This green brew is developed after years of trials to give the best one. Rice Beeer was specifically chosen due to its low alhcol content, light finish and natural sweetness.  The Tea House says that the best time to enjoy the Matcha Beeer is after the workout or just before the sunset.

February 10, 2018 – Japanese convenience stores, one of Kyoto’s best chain confectioners introduced its new product – ‘matcha green tea bun’.

Regional Analysis

The global Matcha Tea Market is “Spread across” can be used to increase the readability. North America, Europe, Asia Pacific, and rest of the world (ROW). Among these, Asia Pacific region is expected to retain its dominance throughout the forecast period and will grow at a CAGR of 9.69%. Europe will be the fastest growing region in matcha tea market, market value will grow at a CAGR of 10%. Latin American countries offer ample expansion opportunities for major players. The growing awareness about various health benefits of matcha tea in North America, Latin America & Middle East will support the market growth during the review period.

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Segments

Global Matcha Tea Market is segmented in to 5 key dynamics for the convenience of the report and enhanced understanding;

By Type : Comprises Caffeinated & Decaffeinated.

By Formulation: Plain & Flavoured.

By Distribution: Store Based and Non-Store Based.

By Form: Loose Leaf, Powder, Tea Bags and other.

By Regions:  North America, Europe, APAC and Rest of the World.

Segment Flavoured Matcha Tea is expected to perceive a higher growth rate during the review period.

Whereas, Segment Store based will lead the global Matcha Tea market during 2017-2023.